When your agency asks you to create the company holiday card that needs to feature the agency and it's motley crew, you naturally opt for a medium that will serve as a distraction. What better way to do just that than an infomercial. In a matter of days, alongside a couple of my fellow art directors and a shooter/editor, we wrote, produced, directed and starred in seven different informercials highlighting fake products associated with office/agency life. They were housed on a custom landing page where viewers could access the entire set.